Digital Creator
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Iowa Athletics

Work from Matt Little’s role as Director of Creative Video with Iowa Athletics.

Iowa Athletics

Director, Athletics Video



At Iowa, my role is to provide leadership for all areas of creative video. This includes social media content, in-venue video, and third-party requests. In this position, I provide oversight to full-time employees and oversee the organization of our student-staff.

 
 

Short-Form Video

Anything made for quick-turn social media purposes.

 

Long-Form Content

Made with a purpose as a longer narrative piece.

 

Video Board Content

Everything designed to be played in-venue.

 

Multimedia

Designed for a specific social-media based use.

 

All-Sport Highlights

A yearly edit showcasing our department’s best work.